To sell or not to sell?: An introduction to business models (innovation) for arts and cultural organisations.

This toolkit aims firstly to clarify the key concepts and definitions related to business models and business models innovation, possibly overcoming prejudices in the process; it then proposes a business model canvas tailored to the specific characteristics of arts and cultural organisations, and illustrates how some cultural organisations across Europe have successfully innovated their business models.

Formats:
pdfepub | mobi (Kindle) | lrf 

Series: